# Luce Vistaa (AI-Powered Optical CRM) > Luce Vistaa is an AI-powered Optical CRM and practice management platform designed for independent opticians and optical chains in India, uniting clinical refraction records, 6-stage lab tracking, optical POS split payments with owner verification, and intelligent patient retention. ## Brand Overview - **Brand Name**: Luce Vistaa (Etymology: Luce = Light, Vista = Vision) - **Primary Audience**: Independent opticians, optometrists, optical practice owners, and multi-store optical chains in India. - **Founders**: - SK Amir Soyel (Co-Founder & CEO, Optometrist, IIM Mumbai Alumnus) - SK MD Mahasin (Co-Founder & CTO, IIT Madras Alumnus) - **Headquarters**: Mumbai, Maharashtra, India - **Website**: https://lucevista.com ## Core Feature Pillars 1. **Optical POS & Billing**: Eyewear barcode scanning, multi-method split payments (Cash, UPI, Card, Store Credit), GST and non-GST billing, 80mm thermal receipts and A4 invoices. 2. **Eye Exam & Prescriptions**: OD/OS Sphere, Cylinder, Axis, Add, PD, Visual Acuity entry directly into clinical records with seamless handoff to the dispensing counter. 3. **Lab & Order Tracking**: 6 operational stages (Confirmed → Lens Lab → Fitting Lab → Ready → Dispatched → Delivered), promised date alerts, and balance collection at customer handover. 4. **Patient 360 & Retention**: Centralized patient profiles with purchase and Rx histories, ethical WhatsApp recalls for annual checkups and contact lens replenishment. 5. **AI Customer Intelligence**: Plain-language natural language segment builder, personalized WhatsApp reminder drafts, and footfall-to-sale conversion tracking. 6. **Inventory & Stock Insight**: Multi-category catalogue (frames, lenses, sunglasses, contact lenses, solutions), low-stock warnings, and immutable movement ledgers. 7. **Payment Verification & Control**: Sales counter payment proof capture, store manager verification queue, discount override approvals, and day-end cash drawer balancing. 8. **Finance, Branches & Security**: Multi-branch stock visibility, consolidated P&L, tenant-isolated data, hashed sessions, and DPDP Act 2023 compliance. ## Key Pages & Documentation - [Platform & AI](https://lucevista.com/platform-and-ai): System architecture and computational intelligence for optical practices. - [CRM Showcase](https://lucevista.com/crm-showcase): Interactive 3-column optical workbench interface and 8 feature pillars. - [Founders & Leadership](https://lucevista.com/founders): Founder background, optometry heritage, and technology credentials. - [Luce Vistaa Academy](https://lucevista.com/academy): Clinical protocols, masterclasses, and commercial practice playbooks. - [Pricing Tiers](https://lucevista.com/pricing): Practice plans (Independent Optician ₹2,499/year, High-Volume ₹3,999/year, Multi-Store Custom). - [Request Access](https://lucevista.com/request-access): Demo request and practice workflow consultation with founders. - [Optical CRM India](https://lucevista.com/optical-crm-india): In-depth guide to optical practice management in India. - [Optical Store Billing Software](https://lucevista.com/optical-store-billing-software): GST and non-GST optical retail POS documentation. - [Eye Test Prescription Software](https://lucevista.com/eye-test-prescription-software): Clinical refraction record workflows. - [Optical Lab Order Tracking](https://lucevista.com/optical-lab-order-tracking): 6-stage spectacle job monitoring guide. - [Optical Inventory Management](https://lucevista.com/optical-inventory-management): Frame catalogue and lens stock control. - [AI Customer Retention for Opticians](https://lucevista.com/ai-customer-retention-for-opticians): Ethical patient recall strategies. - [Payment Verification for Optical Stores](https://lucevista.com/payment-verification-for-optical-stores): Counter revenue protection workflows. - [Optical CRM vs Generic CRM](https://lucevista.com/optical-crm-vs-generic-crm): Objective comparison with generic retail CRM tools. - [Optical Glossary](https://lucevista.com/glossary): Standard definitions for optical and dispensing terms. - [Security & Trust](https://lucevista.com/security-and-trust): Architecture isolation, session hashing, and DPDP compliance.